Graduation 2001 :: essays research papers

First of all I would like to thank everyone for coming out tonight for the 2001 Palo Verde graduation. I am honored to be speaking in front of the class of 2001. I congratulate all the graduates on a job well done. Sitting here shows a great deal of work and dedication. Graduation is a time to remember the last four years at Palo Verde. Some of us have great memories that we will hold close to us and others may think about the struggles and hardships that we went through. But the point is that it’s over now right. Not really cause now we are going on our own. Their is not going to be that teacher that reminds that the paper is do tomorrow and that grades are coming out pretty soon so we need to get our grades up. We now need to look at what the future has in store for us. Its a serious time, a time to look at what path our lives are going to take once the caps and gowns are taken off. High school was an important step in our lives but it was only a step. So we must strive to educate ourselves and work to our best abilities to become strong individuals. But these struggles that we wen through will help us to be able to handle things in the real world. We all went through struggles and hardships but we all got to remember that someone went thro ugh more struggles than we did. I remember this friend that walked to school at 6:45 in the morning so that he could make it to Yearbook O period; while it was still dark outside. Then his junior year he got a job and to be able to make to work on time he would have to run from school to the mile away bus stop so that he would be able to get a car. And after saving his paychecks for four months he was able to get a car. I was proud of him for going through hardships and his family was proud too. On graduation night we all must remember the friendships that we had through the times. Even if they were bad or good we all can learn something from them. We can remember those friends that we’ve had since freshmen year and those friends that we just met but have become our best of friends. Graduation 2001 :: essays research papers First of all I would like to thank everyone for coming out tonight for the 2001 Palo Verde graduation. I am honored to be speaking in front of the class of 2001. I congratulate all the graduates on a job well done. Sitting here shows a great deal of work and dedication. Graduation is a time to remember the last four years at Palo Verde. Some of us have great memories that we will hold close to us and others may think about the struggles and hardships that we went through. But the point is that it’s over now right. Not really cause now we are going on our own. Their is not going to be that teacher that reminds that the paper is do tomorrow and that grades are coming out pretty soon so we need to get our grades up. We now need to look at what the future has in store for us. Its a serious time, a time to look at what path our lives are going to take once the caps and gowns are taken off. High school was an important step in our lives but it was only a step. So we must strive to educate ourselves and work to our best abilities to become strong individuals. But these struggles that we wen through will help us to be able to handle things in the real world. We all went through struggles and hardships but we all got to remember that someone went thro ugh more struggles than we did. I remember this friend that walked to school at 6:45 in the morning so that he could make it to Yearbook O period; while it was still dark outside. Then his junior year he got a job and to be able to make to work on time he would have to run from school to the mile away bus stop so that he would be able to get a car. And after saving his paychecks for four months he was able to get a car. I was proud of him for going through hardships and his family was proud too. On graduation night we all must remember the friendships that we had through the times. Even if they were bad or good we all can learn something from them. We can remember those friends that we’ve had since freshmen year and those friends that we just met but have become our best of friends.

“What About Bob” Vs. “A Beautiful Mind”

Comparison Paper Watching these two movies, â€Å"What about Bob? † And â€Å"A Beautiful Mind† really opens your eyes to problems that many people In our world face throughout their daily lives. These movies provide us with an opportunity to become better acquainted with the reality of disorders and help us realize that real people do struggle with these issues and that these issues can affect the person themselves or their family or even their psychiatrist.But what we also can learn from these movies is that everyone, even people with disorders, can contribute good things to the world around them. In â€Å"A Beautiful Mind,† John Nash Is a smart man who soon develops schizophrenia. His schizophrenia consists of seeing people and believing people are out to get him. His schizophrenia becomes so bad that it burdens his wife and friends. It becomes difficult for his wife to love him and she is uncomfortable around him. At one point in the movie, his delusions caus e him to almost drown his baby and cause him to knock his wife on the ground.John Nash, after going to a mental hospital, and seeing a therapist, still had bad delusions, but, he was so smart that he himself figured out owe to Ignore his delusions and continue on with life semi-normally. Although Nash still has schizophrenia he is still super intelligent and uses his intelligence too help the world around him. Nash goes on to win the Nobel Memorial Prize in Economics for his work on game theory, which helps with economics, political science, and psychology, as well as logic and biology.The Nobel Prize is an award for outstanding contributions to the field of economics, generally regarded as the most prestigious award for that field. Receiving this award proves that even though Nash has a reverie disorder he Is still able to contribute a lot to the world around him. John Nash also contributes his knowledge to young college students. Nash, after figuring out how to control his delusio ns began again working at Princeton university as a professor. Being a professor at an Ivy League school like Princeton is a pretty admirable accomplishment.Teaching college at the Ivy League level is definitely contributing to the world around him, because, not only is he teaching the younger generation, he Is teaching some of the smartest people in the world. Now, because of Nash these students can go into the real world having learned very valuable information. Lastly, John Nash contributed something good to a very close part of his world. John Nash was married and his wife loved him very much. Although his schizophrenia was a burden to his wife and the love between them, she still loved him very much and wanted to be with him.He gave his wife love, which, I think Is the best thing you can give to someone. In â€Å"What About Bob? † Bob Wiley Is a man with separation anxiety disorder and many phobias. Because of these problems, Bob, is always apprehensive and in a state of panic. Bob is a very difficult client for therapists because he becomes so attached to people. He drove away his first therapist and caused his second one, Dry. Marvin, to go insane. Although Bob is annoying to be around and causes problems for some people, he also helps people Marvin tried numerous times to teach Saggy how to dive into the lake but he was unsuccessful.Bob tried to teach Saggy how to dive and he was successful. While trying to teach him how to dive, Bob realized that he is afraid of docks and water and diving into the water. Bobs fears make Saggy want to teach him that it's not that scary. So while showing Bob how to dive, Saggy Inadvertently teaches himself to not be scared and he couldn't have done it without Bob. Bob also brought Joy to Dry. Margin's family. Although, Dry. Marvin was not very fond of Bob, Bob made the Marvin family happy and helped them to really enjoy their vacation because of his personality.He brought Joy to them because they all came togethe r and kind of took Bob in and took care of him; he was like another child in the family. Dry. Margin's wife enjoyed Bob's resend so much that she invited him to stay for dinner and then sleepover their house one night. Dry. Margin's daughter also enjoyed Bob's presence so much that she invited him to hangout with her and her friends on their sailboat. Despite Mr.. Marvin hating him, Bob helps him in a few ways. The first way Bob helps Dry. Marvin is during dinner one night. Dry. Marvin is choking on food and Bob saves him by giving him the Heimlich.Although this really has nothing to do with Bob's disorder it still shows that he can do good things for the people around him. Bob also helped Dry. Marvin with his interview on Good Morning America. Bob was originally not supposed to be in the interview but because of his attachment to Dry. Marvin he got himself on the show. At first Dry. Marvin thought that this was an awful idea but soon that proved to be wrong. Dry. Marvin froze up an d didn't know what to say while Bob, posing as Dry. Margin's patient, talks very highly of the Dry. Margin's book and talks about how good of a therapist he is. Bob's presence on this show really helped Dry.Marvin look really good to everyone. Both of these movies present us with characters that have pretty severe disorders in their respective spectrums of severity. These movies show us how their disorders really make daily life difficult for them and others surrounding them. While showing the bad sides of their disorders these movies also show their good sides and what they can offer to the world and everyone around them. I have grown up with and around people with disorders and disabilities and I know for a fact that each person, even with a disorder, can contribute something special and unique to the world.

Planning, Decision Making And Problem Solving - 1463 Words

An owner or manager is expected to get a job done in a timely manner. To do this, they must be able to plan, analyze situations, identify the problem, and make a decision to solve the problem, set realistic goals then solve the problem. Planning, decision-making and problem-solving ae the basic fundamentals of any given leadership in today’s working environment Managers, more than anything else, needs the ability to make sound and timely business decisions. This separates great leaders from really poor leaders. It is expected for owners and managers to make high quality decisions that are accepted to the situation and accomplished in a timely manner. As an owner or manager, they are required to make decisions, not for themselves, but for the good of the company and the well-being of its employees. II. Types of Business Plans: 1. Feasibility Report: Although, this type of planning is argued that it is not a type of business planning; most businesses start with this as their first formal document. A feasibility report offers an owner several answers questions like, who, if any, will buy the product or service, can the company turn a profit, or whether will it be worth to pursue. The feasibility report should also include sections that state, the need for the product or service, its need in a particular area and how much is needed to start this venture. This report will also needs to contain the mission statement, elements of success, analysis of what the venture willShow MoreRelatedThe Importance of Critical Thinking and Problem Solving Essay998 Words   |  4 Pagesone who by virtue of assumed role or assigned responsibility inspires and influences peoples to accomplish organizational goals. She or He motivates people both inside and outside the chain of command to pursue actions, focus thinking, and shap e decisions for the greater good of the organization.1† But for him to do that effectively and efficiently , he has to be prepared, shaped and refined. There are few institutions to prepare such leaders and CGSC is one of those institutions which are mandatedRead MoreDeficiencies Of Supervisory Skills At Public Library1154 Words   |  5 Pagesfuture supervisors. Problems were identified when significant modifications were made by the supervisor to the loans section of the library over a short period. The changes included reorganisation of the part-time roster and work areas, revision of the flexible working hours for full-time staff and revision of the loans procedure manual. The errors lie not so much in the changes themselves, but in the application of the changes. There was a lack of strategic and long-term planning, with no prior consultationRead MoreManagement And Future Direction Of A Business1072 Words   |  5 PagesChapter Overview Chapter 3 talks about how decision-making skills are put to work in making strategic choices for the management and future direction of a business. Goals that companies make are targets or results that managers hope to achieve. Managers must plan out what needs to get done, when it will get done, who will do it and how it will be done. When it comes to plans, there are two basic components: goals and action. â€Å"Formal plans are written documents that capture key strategic objectivesRead MoreThe Decision Making Of An Organization1367 Words   |  6 PagesThe Decision making Continuum- One of the manager’s most important jobs is to determine the outcome for a task. He has to decide on goals and provide assignments for employees to complete. However, it is just as important for the manager to be clear about how decisions related to these goals will be made. In leadership and management theory, decision making power can be examined using a visual model called the decision making continuum or the Tannenbaum and Schmidt continuum. This model shows howRead MoreCritical Thinking And Decision Making1198 Words   |  5 Pagesrelevance, sound evidence, good reasons, depth, breadth, and fairness. Is a special type of thinking, with a particular structure and function that characterizes and differentiates it from other higher abilities as creative thinking, problem solving, and decision making. Critical thinking emerges as a quality strategic thinking that helps trigger the student’s basic skills to successfully deal with various situations they encounter in ac ademia, everyday staff and are constructors of their own learningRead MoreThe Decision Making Of An Organization1367 Words   |  6 PagesThe Decision making Continuum- One of the manager’s most important jobs is to determine the outcome for a task. He has to decide on goals and provide assignments for employees to complete. However, it is just as important for the manager to be clear about how decisions related to these goals will be made. In leadership and management theory, decision making power can be examined using a visual model called the decision making continuum or the Tannenbaum and Schmidt continuum. This model shows howRead MoreEmployee Strengths And Decision Making Strategies1000 Words   |  4 PagesStrengths in Decision Making Strategies Different individuals in a work environment possess various unique strengths which can be applied in making effective work related decisions. Participating in the Strengths Finder Test would therefore help employees to identify what they are good at and how they can use it for the benefit of the company. This paper will focus on developing a training tool that can be used by the management to coach the employees on how to use their unique strengths in making decisionsRead MoreEssay about The Army Problem Solving Model783 Words   |  4 PagesMilitary leaders make decisions and solve problems every day. Some need a decision quickly while others can take time. The US Army has several decision-making methods to assist leaders. The Army Problem Solving Model (Process) is a systematic approach to identifying the best possible solution to an issue or problem and a deliberate method of decision-making. (FM 6-0, 2009) Leaders use it to solve a problem when time is not critical and they can put some thought into different solutions. TheRead MoreCompetency Model for Professional Project Managers1382 Words   |  6 PagesProject Planning †¢ Performance Measurement †¢ Communicating †¢ Organisational Effectiveness †¢ Team Building †¢ Staff Development †¢ Perspective †¢ Negotiating †¢ Risk Management †¢ Problem Solving †¢ Decision Making Although all thirteen competencies are useful on most projects most of the time, the relative importance of each may vary. For example: †¢ Risk management may be more important when the core technology is unproven. †¢ Perspective may be more important in a large organization. †¢ Project planning mayRead MoreManagement Case Analysis - Blue Sky. Blue Sky Is A Software1662 Words   |  7 Pagesmanagement issues ranging from leadership to decision-making. In this light, the company has undergone leadership change from Max’s autocratic leadership style to collaborative, changes in employee motivation, strategic planning, and decision making as well as design and control problems. Management issues are the common problem Blue Sky face. The company does not have a strategic planning process which is critical to the success of any business. Strategic planning is essential to a company since it outlines

Benefits Ralph To Hear Every Voices - Free Essay Example

Sample details Pages: 5 Words: 1568 Downloads: 8 Date added: 2019/04/15 Category Literature Essay Level High school Tags: Lord of The Flies Essay Did you like this example? There are many leaders in the world, but only a small percentage can actually lead. The book, Lord of the Flies, is a novel written by William Golding. The story is about a group of young British boys who have experienced a plane crash. Don’t waste time! Our writers will create an original "Benefits Ralph To Hear Every Voices" essay for you Create order And as a result, they end up on an unknown, uninhabited island, and they stay on the island for quite a long time before they get rescued by a British navy officer. During their time on the island, they are threatened by the imaginary beastie. With the threat of the beast, it changes how the two leaders of the boys, Ralph and Jack, lead their own groups. Throughout the story, Ralph and Jack both lead very differently, and they both have great qualities for being a great leader. Overall, Ralph is a better leader than Jack because he understands peoples needs thoroughly and he also establishes rules to organize his group. Ralph is a better leader than Jack because he understands the needs of his people thoroughly. After the election of the leaders, Ralph wins and he notices that Jack is upset because not only does he lose the election but also he loses the power that he had over the choir boys. By understanding Jacks need, he knows that he is in charge of the choir, so he lets [the choir] be what [Jack wants] them to be (Golding 23). By knowing and understanding Jacks strong desire for power, he shares some power with Jack to satisfy him. This demonstrates that Ralph can understand what Jack needs, and he provides him with a solution. Later, when Ralph calls for the assembly to address some problems that they have, he brings up the need of the shelters, because if it rains like when [they] dropped in [theyll] need shelters all right (Golding 52). Here, Ralph wants to build shelters for his people to prevent them from getting the rains, and he also wants to make the littluns to feel safe so they dont get nightmares that often. The littluns will also feel protected from the beast. Ralph knows what the needs of his people and the littluns are, therefore he provides them with a solution which is building a shelter. Understanding peoples needs is important because if the leader doesnt solve the problem that the people want him to solve, then he wont be a great leader. Here, Ralph not only understands his peoples need but he also provide them with the solution by building shelters. Ralph really illustrates that he understands his people, therefore Ralph is a better leader. Besides being able to understand his peoples needs thoroughly, Ralph is also being able to establish rules to organize his group, another crucial skill that a great leader should have. During the boys first assembly, Ralph establishes a rule in which [hell] give the conch to the next person to speak and [the speaker] wont be interrupted: Except by [Ralph] (Golding 33). Here, Ralph creates a rule which anyone has the conch gets to speak during the assembly and have their voice heard by all the other boys without getting interrupted by other people. Ralph simply creates a democratic society which everyone has equal rights despite their age and their physical strengths. With this rule, the littluns voices can be hear by all the other boys without being interrupted. It also benefits Ralph to hear every voices from his tribe, so he can make any necessary adjustments and not leave any important voices out. It highlights Ralphs excellent leadership skill by establishing fair equal rules for everyone. In addition to the rule of speaking, Ralph also establishes another rule that helps him to organizes his tribe very well. During an assembly, Ralph comes up with another rules which is when his people needs to use the restroom, they will have to go behind a rock. Therefore, Ralph tells them that If [theyll] taken short [they] go right along the beach to the rock (Golding 80). Here, Ralph comes up with another rule which is when people needs to use the restroom they must go behind the rock. By coming up with this rule, it displays that Ralph wants to keep the place clean instead of messy. And that helps Ralph organizes his group because if they all dont go to a certain place for restrooms then the place will be filthy.By coming up with this rule, he also puts restrictions of where people should use the restroom, therefore all the people will do the same thing, and his tribe will never runs out of order. An excellent leader like Ralph will always try to prevent things to run out of order, therefore Ralph establishes rules to organize his group and keep all the things in order. So, Ralph has excellent leadership skill in terms of establishing multiple rules to organize and manage his tribe really well. However, some people may judge it from a different perspective and think that Jack is a better leader only because he has experience as a leader. When the boys are electing a leader, Jack thinks that he ought to be the chiefbecause [Jacks] chapter chorister and the head boy(Golding 22). Here, Jack does have an advantage of having past experience of being a leader in a choir. Whereas Ralph who doesnt have any leadership experience before, therefore having an experience does give Jack some sorts of advantages for being a leader. Even though experience can help someone to be a great leader; however, the experience that Jack has does not help him to be a great leader in this situation. Leading a choir is disparate from leading a group of young boys at different age level to survive on an uninhabited island with no help from any adults. In this situation, a great leader will be able to come up with rules to organize his group and being able to understand his peoples needs thoroughly. Those are the crucial requirements for being a great leader for the tribe, and the experiences that Jack has are not going to make him a better leader in this situation. Besides having experience, some critics will still argue that Jack has excellent leadership skill because he can bring unity into his tribe. To be honest, Jack does bring people together as a whole. When Jack and his people are doing the dance during the feast under a scary thunderstorm, the boys found themselves eager to take a place in this demented but partly secure societythat hemmed in the terror and made it governable. (Golding 152) Here, Jack brings unity into his tribe by providing his people with meat, and he also creates a dance that makes his people feels secure. Jack is doing a pretty good job of making sure that everyone is full and feels secure. However, the boys are only united and feel secure when they have the meat; which means the meat brings unity to the tribe, not him. Once the people doesnt listen to him, he will start using force and violence on them as in Wilfreds case. Although Wilfred angers Jack, however Jack should never use violence on him just because Wilfred doesnt listen to him. On the other hand, when Jack doesnt listen to Ralph and decides to leave, Ralph doesnt put any violence on him and he also doesnt forces Jack to listen to him. To become a great leader, Jack shouldnt put any forces and violences of any kind on his people; because in the long run, people will start to get angry for the way Jack treats them and a revolution can occur. Instead of using violence, a leader that knows how to lead should always try to understand what his people is thinking, and try to comfort them by providing them with the solution that his people requests and bring the people together this way. Likewise, Ralph does a good job in trying to understand his people thoroughly and also tries to provide them with the best solution to their problems. Its true that Jack brings unity to his group but the ways that he uses to bring unity into his tribe isnt the way which an excellent leader will use. Therefore, Jack doesnt have the qualities that will make him a better leader than Ralph. Ralph is a better leader than Jack because he understands peoples needs thoroughly and he also establishes rules to organize his group. Ralph understands what the littluns needs are therefore he provides them with shelters. Ralph also understands that Jack needs some sorts of power to satisfy his desire for power, therefore he gives Jack the power for being the leader of all the hunters. Some might argue that Jack is the better leader because he has experience of being a leader for the choir; however, the experience that he has doesnt help him to lead the boys and survive on this uninhabited island. In addition, some critics will still argue that Jack has better leadership skill in terms of bringing unity into his tribe; however he uses the wrong way which is using violence and force to bring unity into his tribe. Therefore, Ralph is a better leader than Jack because he has excellent leadership skills in terms of being able to understand his peoples needs thoroughly, and being able to establish rules to organize his tribe.

Dancing Is The Cradle Of Civilization How It Has Made A...

There is a young woman dancing to the beat of the drums. She is toned, tanned, and talented. She moves her hips like one would believe impossible, she holds a silk veil which covers her face showing nothing but her eyes making her look mysterious. Her hand movements are those resembling a snake, her outfit is glamorous and shows off her body. Every movement is precise, enticing, and sensual. Her body acts so fluidly that it all appears to be one move itself. She is so confident and sexy, she looks exotic, but at the same time so traditional. Watching her is hypnotizing; one cannot help but to get lost in her hips. Dancing, it is as old as time. It has made a great impact on human history almost as much as agriculture and war. In the beginning, dancing was used as a form of worship and for religious rituals. It was used to worship and unite with nature. Because it is a believed that the Fertile Crescent is the cradle of civilization, it is no surprise that the earliest depictions of humans dancing were found the Mesopotamia, Egypt and Greece. However, others believe that it began in India as far as 4000-5000 years ago and spread throughout Greece and then the Middle East from the migration of a European gypsy tribe called Roma; although it is not certain that it is the actual place where it got started. During the early days of civilization, (about 10000 BCE) society was very matriarchal, which meant that women played a big part and held positions of power both religiouslyShow MoreRelatedTainos1871 Words   |  8 PagesTainos: And their impact on the Caribbean Outline Thesis Statement: The Taino Indians, a unique group in Hispaniola, made many contributions to the Caribbean that are still shared and practiced in modern-day society. Introduction I. Background A. Definition of Taino B. Culture / Lifestyle II. History A. Housing / dress B. Food / agriculture C. Transportation Read MoreGreek Mythology: Influences and Effect to Greek Civilization5325 Words   |  22 PagesGreek Mythology has been known to be one of the footprints left by the civilization of ancient Greece to our history and these mythology somehow shed a light to the culture, life style, religion and history of ancient Greece since the mythology were the primary basis of the origin of the ancient Greeks and they believed that these mythologies explained the origin of why things turned out to be like that. The Mediterranean served as a basin for the early civilizations. The rich history of the MediterraneanRead MoreWho Goes with Fergus11452 Words   |  46 Pagesa second level, the poem captures Yeats frustration at his own failed love affair. He seems desperate to turn from the contemplation of loves mysteries that have preoccupied him for so many of the poems in The Rose, convinced that this meditation has only increased his sorrow without providing any means of improving his situation. The exhortation, on this level, is directed inward, to his own heart. He challenges himself to take Fergus direction and leave love behind him. Moreover, the fact thatRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 PagesUnderstanding Work Teams 307 Communication 335 Leadership 367 Power and Politics 411 Conflict and Negotiation 445 Foundations of Organization Structure 479 v vi BRIEF CONTENTS 4 The Organization System 16 Organizational Culture 511 17 Human Resource Policies and Practices 543 18 Organizational Change and Stress Management 577 Appendix A Research in Organizational Behavior Comprehensive Cases Indexes Glindex 637 663 616 623 Contents Preface xxii 1 1 Introduction

Banning Junk Food in Schools Free Essays

Banning junk food what’s the point? It would be healthier in school than in McDonalds or the mall. They should not ban junk foods in school. My first reason is that if kept in schools it could make the school a lot more money than the healthy concession that we already have. We will write a custom essay sample on Banning Junk Food in Schools or any similar topic only for you Order Now The money could go to buying new gym/weight equipment and brand new team uniforms for the football team. It could also go to buying laptops for the grade 12 classes. My second reason is that it would keep kids in school at noon hour. If we had junk food in the schools it could keep kids in the school at noon hour which would minimize the # of fights, theft and problems in the streets. Students still may fight but would be less likely to because of all the teachers and supervision in the schools unlike the streets where there is no supervision for the students. My third topic is that we can eat what we want. If there was junk food we could ea what we want instead of just eating healthy food we could have a variety of food to choose from. It should be our choice what we do and do not eat. I say that we are old enough and mature enough to choose for our selves. â€Å"Don’t Ban Junk Food† My main topic. My three topics are makes money for the schools, It Could Keep Kids in at Noon Hour, and That We Can Eat What We Want. All this could happen if they didn’t ban junk food from schools. How to cite Banning Junk Food in Schools, Essay examples

Target Australia Pty Ltd Of Wesfarmers Group †Free Samples

Question: Discuss About The Target Australia Pty Ltd Of Wesfarmers Group? Answer: Introduction Public relations are the efforts put in by companies to maintain a favorable public image. It is a strategic communication process that benefits relationships between organizations and public. Reputation of any organization is essentially the perceived value of the firm by its stakeholders as compared to its competitors. Strong positive reputation often attracts a larger customer base and hence increased market share (Lange, 2010). Any gap in the expected value and the real value offered by the firm risks a companys reputation. These risks can be internal as well as external but it is imperative that a firm works towards hedging these risks in the most efficient manner. Reputation is considered an intangible and invisible asset of the firm. It is an equally important asset and hence care must be taken to preserve it. Most of the firms make the mistake of focusing their energies on handling risks that have already surfaced. This process is crisis management and not risk management (Harvard Business Review, 2007). Organizations must work upon their listening skills to be sufficiently aware of ongoing and upcoming issues; to strengthen their understanding of, and current relationships with, significant stakeholders; and to take steps beyond traditional PR by activating a network of supporters who can influence key constituencies (McKinsey, 2009). This report throws light on the issues faced by the firm Target Company Pty Ltd which is a part of Wesfarmers group in Australia. It is a leading brand and currently facing certain issues which have adversely hampered its public relations. This report provides a detailed insights about the issues faced and rec ommended strategies to fix the damage done. Situation Analysis Organizational Background Wesfarmers is a renowned conglomerate with diversified businesses in the field of Department stores, Liquor, Chemicals, Energy, Fertilizers and office supplies. Target Company Pty Ltd is their trademark department store brand that has successfully established a name for itself by offering a sundry variety of apparels, home wares and merchandise. The giant brand functions across 300 outlets in Australia with assistance from a 16000 member team (Wesfarmers, 2017). Target is a flagship brand of Wesfarmers and has been gifted with a strong brand name since its inception (Wesfarmers, 2017). This brand name has no doubt helped Target establish a positive goodwill for the company. However, this calls for a greater responsibility to protect and preserve the reputation that comes with the legacy of Wesfarmers. Target Company Pty Ltd along with Wesfarmers therefore invest in various strategies for their reputation management. Present State Wesfarmers groups Target Company Pty Ltd is currently going through radical changes in terms of preserving its reputation to its stakeholders. No doubt, the company is backed with the Wesfarmers brand to hold on to, yet the recent issues faced by the firm have drastically impacted its positioning in the market. There are three specific issues that are discussed in the report and strategic recommendations are offered for the same. However, it is imperative that Target Company Pty Ltd jumps the bandwagon and resolves the issues at the earliest. Issues faced Ethical issues while sourcing raw materials Asian markets still continue to be subjected to extreme cases of child labor and underpaid labor. This is the reason most Australian nations including Wesfarmers are shifting to direct sourcing by eliminating the agent. This requires setting up direct sourcing offices and enhanced knowledge of local businesses. This process is usually time consuming and demanding (Journal of Superannuation Management, 2012). This adversely impacts the reputation of Target and at this moment, the brand is looking for alternative sources of raw materials. Also the cost of raw materials is increasing at a high pace. Their main sources of raw materials are China and Bangladesh. China governments 5 year plan focuses on increasing labor wages and domestic consumption. This automatically makes raw materials sourced from there expensive. On the contrary, Bangladesh has a bi lateral trade agreement with Australia and which allows duty free imports (Bangladesh high commission, 2016). But sweatshops and infrastructural issues are abundant which limits the advantages of the agreement and also hampers Targets reputation. Accounting Scandal For the 6 months ending in December 2015, it was brought to light that Wesfarmers department store Target has fraudulently inflated income by $21 million. This mishap not only led to resignation of then MD Stuart Machin but also diminished the brands goodwill (ABC news, 2016). This incidence was covered by all leading newspapers, news channels and magazines and created a major havoc in the brands reputation. Every time any such fraudulent activity by the firm comes to notice, it becomes the talk of the town and disrupts the goodwill of the company, hampers its sale, reduces customer footfall in the stores and diminishes customer loyalty. Richard Goyder went to the extent of saying that the entire brand of Wesfarmers has been hit by Stupid target (The Australian, 2016). Firstly no organizations should ethically involve in such practices and secondly, in case of such a crisis, immediate actions must be taken by the firm to resolve it and reduce the damage. Shifting office CEO Richard Goyder confirmed that after the accounting scandal of 2015, the business required a physical shift. Which is why Target Company Pty Ltds office is to be shifted from a small town of Geelong to Melbourne. This will lead to a loss of 900 local jobs. Also any physical shift requires immense adjusting and is a time consuming process (ICAS, 2016). But most importantly, if not handled well, it can hamper the firms reputation immensely. Especially with the increasing unemployment rates in Australia, people are very sensitive towards this subject. A sudden loss of 900 jobs by a single firm will lead to a negative image in the consumers minds. Strategy Target Publics Primary and secondary stakeholders of the firm as identified are: Primary Stakeholder Secondary Stakeholder Customers Potential customers Employees Competitors Leadership Families of employees Other Wesfarmers group companies Real estate agents Clients Potential employees Suppliers Contractors Media houses Public relations Government bodies Traditional and Social media approach Every time a company faces issues as mentioned above, it adversely affects its relationship with all of its stakeholders. Media plays an important role in this entire procedure. The traditional media strategies include using television, media releases, articles, magazines and newspaper as a means of communicating with stakeholders. Owing to rapid development in technology and increased use of internet, various social media strategies include the following: Social media: Facebook, twitter and Instagram have all become brilliant sources of communication between the organization and its public. They can be used to fix the issues by increasing their brand awareness and improving their brand presence on these platforms. SEO/SEM: Search engine optimization is an efficient technology to make sure that people are able to find details about the organization easily. This helps in increased brand awareness. Google Ad Words: Google ad words involves the art of listing down certain specific words. When anyone uses these words on their Google search, Target Corporation Pty Ltd will be suggested. Goals and Objectives The overall objective of this plan is to ensure the brand with a long lasting reputation that attracts customers. The idea is to resolve the above mentioned issues in the most efficient manner and ensuring that Target Company Pty Ltd develops a positive goodwill among its customers. The strategic goals are as below: To find more efficient sources of raw material procurement within 12 months To resolve sweatshop and labor issues in Bangladesh within 18 months To rectify the bad marketing caused due to accounting scandal within 2 months To ensure no accounting scandal takes place in the future by forming a committee to check all reports published. This committee should be formed in 1 month. To have a more transparent accounting system in place within 3 months To ensure sustainable handovers by 900 employees in Geelong within 3 months To ensure the employees do not face disruptions in their careers within 6 months Strategy and Tactics Goals Objectives Tactics To resolve ethical issues related with raw material procurement To find efficient sources of Raw material To resolve sweat Shop and labor issues in Bangladesh To ensure a positive reputation in the market in terms of raw material sourcing Conduct researches and explore further Asian markets for raw material procurement To establish offices in Bangladesh and employ effective human resource department to check these issues in place Zero tolerance towards forced labor Fair remuneration must be practiced across the firm Surprise visits to Bangladesh facilities Release media reports and documentaries demonstrating effective raw material procurement. To ensure efficient and responsible shift to a new office in Melbourne from Geelong Ensure job safety of 900 Employees at Geelong Effective turnover by these employees Offer jobs at other Wesfarmers group companies Offer jobs at the new location in Melbourne Offer a minimum 3 month notice period to find other job Offer relocation bonuses to families willing to shift Offer jobs to spouses of employees who are willing to shift Recommendation letters must be given to all employees Full and final payment settlement must be done without any delay To resolve the aftermath of accounting scandal in the firm Avoid Accounting scandals in the future Rebuild the reputation ruined by the scandal Fire employees responsible behind the scandal Publicly release the correct accounting details of the firm Public punishments to ensure no employee indulges in similar actions Future reports must be monitored by a team before release to a general public Board of directors must release a letter of apology Media houses must be invited for public statements by the company Evaluation Accounting Scandal Target Company Pty Ltd.s accounting scandal was one of the biggest cause of negative publicity and put the firm in a bad light. The decision to immediately fire the CEO saved some grace (Sydney Morning Herald, 2016). However the after effects were rather catastrophic. It is a classic example of a black propaganda. Public relations play a vital role in managing, protecting and further rebuilding the reputation of a firm in such a scenario. Using these public relation tools efficiently becomes increasingly important. The following evaluation plan is recommended to the firm. Stage Measurement Purpose Pre implementation Back check all accounting records of the company for the last 5 years To ensure that no such mistake has been made in the past 1 months Committee formation to reach the depth of the issue To recognize people responsible behind this scandal. Make sure they are punished to establish reputation among people. 2 months Fire the employees Apologize publicly To ensure no one commits such a mistake again To ensure the public knows that the firm is taking responsibility 3 months Release correct accounting numbers To gain trust among the public again and save the companys reputation. Ethical Issues while sourcing raw materials Raw materials and their sourcing has been a major issue faced by Target Company Pty Ltd in the last few years. The increasing number of reports published by various leading magazines throwing light on sweatshops and worsening labor conditions in the Asian markets are now reaching a wider audience. This has created a dent in the reputation of the firm. Steps recommended to the Target Company Pty Ltd to remedy this are: Stage Measurement Purpose Pre implementation Identify all the issues related to procuring raw materials from Bangladesh To ensure the issues can be resolved in an efficient manner and the companys reputation can be saved from further harm. 1-2 months Committee formation to reach the depth of the issue To recognize the causes responsible behind the issues there 6-8 months Establish offices in Bangladesh To conduct surprise visits To monitor workings of the office To make sure these issues are not repeated else it will majorly affect the companys goodwill. 1 year Continue to evaluate better sources of procuring raw material To gain trust among the public, improve reputation and reduce cost Shifting office Due to growing opportunities and market size of Target, it is no doubt important that the office be shifted to a more developed city like Melbourne. Also the CEO opined that the firm needed a physical shift post the accounting scandal (Brisbane Times, 2016). However, the loss of 900 local jobs must be compensated for. It was observed by leading news channels that the frustration among employees post the announcement was evident (Geelong Advertisers, 2016). Recommended steps to remedy that are as below Stage Measurement Purpose Pre implementation Identify the total count of job To ensure these lost employees are addressed efficiently and they develop a goodwill for the company 1-2 months To offer jobs in other Wesfarmers companies in Geelong To ensure employees dont lose jobs. If they do, they will spread a bad name and hence affect the companys reputation 3-4 months To write recommendation letters To provide a two month notice period To effectively complete the full and final settlement To make sure employees are not frustrated or helpless 6 months To provide relocation bonus and paid leaves to employees who are willing to shift to Melbourne To gain trust among employees leading to improved reputation in the market Conclusion The functions of PR play a very vital role in establishing, sustaining, protecting and rebuilding this reputation if the need be (Griffin, 2014). Reputation management is an essential part of working with any business. Reputation defines what the stakeholders perceive about the organization. Marketing is a tool to promote products whereas PR can be efficiently used to influence the business environment in order to build a positive reputation. This report has mentioned three major issues faced by Target Company Pty Ltd of Wesfarmers group in Australia. These issues include a massive accounting scandal, shifting of their office and other ethical issues faced in the process of procuring raw materials from Asian markets. This report critically throws light on these issues and recommends strategies to overcome the same. The detailed evaluation plan also affirms the working of these strategies and the time taken to completely build the reputation again. References Bangladesh High Commission, 2016, Bangladesh Australia trade relations, https://www.bhcanberra.com/trade-investments/bangladesh-australia-trade-relations, viewed on 30 September, 2017 Brisbane times, 2016, Target to shift from Geelong, https://www.brisbanetimes.com.au/business/companies/target-could-cut-up-to-25-per-cent-of-geelong-head-office-staff-20160413-go57d5.html, viewed on 30 September, 2016. 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